Crafted for you, treasured for life

A refreshingly personal and flexible approach to creating high-end, bespoke jewellery that celebrates what’s most meaningful to you.

Demi-bespoke collections

Looking for bespoke jewellery without starting from scratch? Our demi-bespoke jewellery designs are fully customisable. Choose your diamond grades, metals, engravings and design options for jewellery that is distinctly yours.

Bespoke jewellery gallery

Our bespoke rings, necklaces, bracelets, earrings and men’s jewellery are thoughtfully designed in collaboration with our clients: from the design concept, to selecting materials, and refining every detail. Our design approach is considered, personalised and transparent so clients can make informed decisions about their jewellery.

High-end, bespoke jewellery

Veale Fine Jewellery creates high-end, bespoke pieces that celebrate what matters most to you. Founder and jeweller James Veale guides clients through a meaningful design journey with a natural, personal and collaborative approach. Meeting James – whether at a Soho House in London, at Veale’s Hertfordshire studio, or virtually –  is relaxed and enjoyable. As a dedicated family business, James and his wife Rosie provide a seamless service and ensure the best for every client. All Veale’s diamonds and gemstones are responsibly sourced with rigorous certification grades, and each piece is thoughtfully crafted by James and his trusted network of Bond Street artisans.

Expertise

We guide you every step of the way, from perfecting your design to sourcing the best gemstones; then informing you as your piece is crafted through a blend of traditional artistry and cutting-edge technology. At VFJ, we pride ourselves on building trust through genuine conversations – whether over coffee, at the meeting table, by email, or phone. We share our expertise to help you make the best choices for your creation.

Discover

Enrich your knowledge and understanding of fine jewellery, diamonds and gemstones with our Expert Guides that have been created to keep you informed and help you read-up and research before making a purchase.

James created a beautiful opal necklace for us. He expertly chose the perfect opal and listened to exactly what we wanted so the design process was quick and easy. Wouldn’t hesitate to recommend and we’ll certainly be back for future pieces. Thank you!

James redesigned 2 rings for me for my 25th wedding anniversary. My diamond cluster engagement ring was worn & looked dated. He transformed it into a beautiful eternity band together with a diamond solitaire, which was inherited from my late grandmother…

Absolutely wonderful experience throughout. James did an amazing job making my wedding ring and I couldn’t be happier with it, it’s absolutely stunning! Thank you so much and can’t wait to use you again in the future!!

James took us through a thoughtful and thorough design process so we came up with something that truly reflected what we were looking for. The final pieces were beautifully made, showing exceptional skill and attention to detail.

Top quality craftsmanship and expert advice through the whole process of designing such a special ring. From comparing various different diamonds to the little details to make a truly bespoke ring. I would 100% recommend James to anyone who wants a truly bespoke and top quality…

James helped me through what I expected to be the incredibly stressful process of designing a bespoke engagement ring from scratch. With his eye for detail, incredible knowledge, and constant support we created something truly unique and special to my fiancée and I.

It has been an absolute pleasure working with James to create a bespoke engagement ring. From initial concept, to development, and creating the final piece, James has been brilliant. Both myself and now fiancé are so happy to have something so personal and beautifully crafted. Thank you!

Could not recommend James any more highly! The whole experience was so smooth and personal; from first contact and designing the bespoke engagement ring to getting the flawless final product in time for our trip away. James’ craftsmanship is first class…

Get in touch

Email, call, or WhatsApp us to arrange your initial consultation.

Our Hertfordshire studio or one of the Soho House clubs in London offer a comfortable space to discuss your jewellery needs.